Smritivan — a product of Navigo Software Solutions
Effective Date: 27 July 2026 · Last Updated: 7 November 2026 · Version 2026-11-07
These Terms of Service ("Terms") govern access to and use of Smritivan (the "Service"), provided by Navigo Software Solutions ("Company", "we", "us", or "our"). These Terms supplement, and should be read together with, the Company's general Terms and Conditions and the Smritivan Privacy Policy; in the event of a conflict specific to Smritivan, these Terms control.
Smritivan is used by three kinds of participants: Studios (photography businesses that register as paying customers), Couples (who receive a private wedding or event album), and Guests (who view an album via a time-limited share link without an account). References to "you" apply to whichever role you hold; where a provision applies to only one role, that is stated explicitly.
By ticking the acceptance box and creating a Studio account, by creating or using a Couple account, or by accessing a shared album as a Guest, you agree to be bound by these Terms. If you do not agree, do not use the Service.
You accept these Terms electronically. They are an electronic record under the Information Technology Act, 2000, and no physical or digital signature is needed — ticking the acceptance box (or accepting an updated version, Section 12) is your agreement.
Smritivan is a wedding and event photo hosting and studio management platform, providing:
We may modify, add to, or discontinue features of the Service at any time, and will make reasonable efforts to notify affected Studios or Couples of material changes to core functionality.
A Studio registers using an email and password, and confirms at sign-up, by ticking a box, that it has read, understood and agrees to these Terms and the Privacy Policy. The person registering confirms they are authorised to bind the Studio's business to these Terms. We keep a record of the version of the Terms and Privacy Policy accepted and the date and time it was accepted (see Section 12).
A Studio is responsible for its account credentials, the accuracy of its business/portfolio information, and all activity under its account, including photo uploads made on its behalf.
A Couple's album is accessed using the phone numbers of the bride and groom. The Couple is responsible for keeping these phone numbers, and any device they use to access the account, secure. If a Couple loses access to the phone number(s) used for sign-in, contact us at support@navigosoftwares.com for account recovery.
Guests do not create an account. Access to an album via a share link is time-limited as configured by the Couple, and may be revoked or may expire at any time. The Company is not responsible for a Guest's inability to access an album after a link has expired or been revoked.
Studio and Couple accounts must be created by individuals at least 18 years old and capable of forming a binding contract.
We may suspend or restrict access to a Studio or Couple account if we reasonably suspect fraud, abuse, a security risk, unauthorized content, or a violation of these Terms, pending investigation.
A Studio may switch on print requests by publishing a price list. When a Couple creates a share link they may allow Guests who hold it to send the Studio a print request, and a Couple may send requests themselves. Before a Couple allows this for the first time on an album, we ask them to confirm by ticking a box that they understand how it works; we record the version of these Terms shown and the time. A Couple can switch print requests off for any link at any time.
A print request is a request, not a sale by the Company. The sale, the price and the final amount, the quality of the print or frame, delivery, payment, and any refund or dispute are solely between the person who sent the request and the Studio. The Company does not sell, print, frame or deliver anything, does not take or hold payment for it, is not a party to the sale, and is not liable for it. Prices shown in the Service are the Studio's estimate until the Studio confirms the final amount.
A Guest or Couple who sends a request gives their name, mobile number and, for delivery, their address to the Studio, to arrange that request. The Studio is responsible for how it uses that information and must use it only to deal with the request. A Couple does not see the details a Guest sends.
You agree not to:
As the party uploading wedding or event photos, the Studio is solely responsible for ensuring it has obtained all consents necessary — from the Couple and, where required by applicable law, other individuals depicted, including at events where minors are present — before uploading photos to the Service. This includes consent for the face-detection/face-search processing described in the Privacy Policy. We reserve the right to investigate and take appropriate action against anyone who violates this section, including suspending or terminating access and/or removing content.
Studios pay the Company to create a new wedding or event album, choosing between three plans:
We may change these prices at any time (Section 5.8). The price that applies is the one shown on the album-creation screen when you pay, and a change never affects an album you have already paid for. Payment is processed via Razorpay Checkout (UPI, cards, netbanking, or wallets). Certain Studio accounts may be designated by the Company as payment-exempt for internal or promotional purposes.
A Studio may upgrade an existing album on the Lite or Standard plan to the Extended plan, paying the then-current difference between the album's current plan and the Extended plan's price via Razorpay Checkout. Plan changes are one-directional and always move toward Extended — the Service does not currently support downgrading an album back to a lower-priced plan.
Each wedding or event album includes 1 year of included hosting. After this period, continued hosting requires a renewal payment — currently ₹799/year for a Lite-plan album, ₹1,199/year for a Standard-plan album, and ₹1,799/year for an Extended-plan album (subject to change under Section 5.8). Renewal is currently handled manually: our team contacts the Couple directly to explain the renewal and arrange payment. If a Couple does not renew, the album moves to a frozen, read-only state — it is not deleted.
A share of each Couple's renewal payment (the "Revenue Share", being the percentage of the renewal price shown in your Studio dashboard and wallet when the renewal is completed) is credited to the relevant Studio's wallet and paid out to the Studio's nominated UPI ID or bank account. The Revenue Share is a commission paid by the Company to the Studio, and it can change or end as set out in Section 5.8. It is separate from Album Credit (Section 5.6), which is never paid out in cash. Studios are responsible for providing accurate payout details; the Company is not responsible for funds sent to a valid but incorrect account resulting from inaccurate details provided by the Studio.
Where the Company offers a Studio a discount off the listed price of a new album, the Studio's dashboard lets the Studio generate and share with its Couple client a "bill" reflecting the original, pre-discount amount, alongside a separate "receipt" reflecting the actual amount paid to the Company, for the Studio's own records. The Company is not a party to, and assumes no responsibility for, any amount a Studio represents to or charges its Couple client that differs from what the Studio actually paid the Company.
This Section applies from the date the Company makes the list-price option below available to Studios.
Client payment links. For an album that has not yet been paid for, a Studio may create a private payment link and share it with its client or anyone else it chooses (the "Payer"). The Payer pays the Company directly through Razorpay, without needing an account, and the album unlocks once the Company has confirmed the payment. The Studio is responsible for who receives the link and may switch it off at any time; switching it off does not affect a payment already made.
Price options. Where the Company makes it available, the Studio chooses, before it creates or changes a link, whether the Payer pays (a) the Studio rate, being the plan price in Section 5.1, or (b) the list price for the plan, which is higher. Both amounts, and the Album Credit the Studio would earn under (b), are shown to the Studio on the payment-link screen before it chooses, and the Payer is charged, and shown on the payment page, the amount for the option chosen. Every payment is received by the Company for the album. The Company does not collect money on the Studio's behalf, and what a Studio agrees with its client about who bears the cost is between them (Section 5.5).
Album Credit. If a Payer pays the list price through a link, the Company credits the Studio with Album Credit equal to the list price minus the Studio rate, as quoted when that payment was started, once the Company has received the payment in cleared funds. Album Credit:
Reversal. If the Payer's payment is refunded, reversed, disputed or charged back, the Company may cancel the Album Credit that payment earned. If the Studio has already used that credit, the Company may recover its value by setting it off against other Album Credit or amounts the Company owes the Studio (including renewal payouts), or by charging the Studio for the album that credit paid for.
Misuse. The Company may refuse, withhold, cancel or reverse Album Credit, and may suspend a Studio's access to the list-price option, if it reasonably suspects the option is being used to obtain credit through fraudulent, circular or self-dealing payments, including payments made with a card, UPI account or bank account that the person paying does not own or is not authorised to use.
Changes and closure. The Company may change, suspend or withdraw the list-price option at any time. A change applies to links created and payments started after it; Album Credit already earned stays subject to this Section. If a Studio closes its account, or the Company closes it for a breach of these Terms or for fraud, unused Album Credit is forfeited. If the Company closes a Studio account for any other reason, it will give at least 30 days' notice, during which the Studio may use its remaining Album Credit.
All fees are exclusive of applicable taxes (e.g., GST) unless stated otherwise; each party is responsible for its own applicable tax obligations. Where the law requires the Company to collect, charge or deduct tax, including tax deducted at source from payouts under Section 5.4, it will do so and the amount received or payable by the Studio is adjusted accordingly. Where tax law requires a different treatment of Album Credit from the one described in Section 5.6 (for example, charging tax when credit is issued rather than when it is used), the Company may apply that treatment and adjust amounts as far as needed to comply.
All rights, title, and interest in and to the Service — including the Smritivan platform, its software, the face-search technology, and all Company branding — are and remain the exclusive property of the Company or its licensors.
We grant Studios and Couples a limited, non-exclusive, non-transferable, revocable license to access and use the Service for hosting, viewing, and sharing wedding or event photos as contemplated by these Terms.
The Studio and/or Couple retain whatever ownership or license rights in the uploaded wedding or event photos they held before uploading to the Service. We claim no ownership over uploaded photos — we are granted only a limited license to host, process (including face detection), and display the photos as necessary to provide the Service.
Where a Studio opts in to feature specific photos on its public portfolio page or the public Studio directory, the Studio represents that it has the Couple's permission to use those specific photos publicly.
If you provide suggestions or feedback about the Service, we may use it without restriction or obligation to compensate you.
Couples may post reviews of a Studio, and these may be shown publicly. A Studio must not write, buy or manipulate reviews of itself, or remove genuine reviews to give a misleading picture. We may remove a review that is unlawful, abusive, fake or misleading, but we are not obliged to monitor reviews.
Smritivan relies on and integrates with the following third-party services:
We are not responsible for the availability, accuracy, security, or practices of these third-party services, which are governed by their own terms and privacy policies.
THE SERVICE IS PROVIDED "AS IS" AND "AS AVAILABLE" WITHOUT WARRANTIES OF ANY KIND, WHETHER EXPRESS, IMPLIED, OR STATUTORY.
TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, THE COMPANY SHALL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES ARISING OUT OF OR IN CONNECTION WITH YOUR USE OF THE SERVICE. THE COMPANY'S TOTAL AGGREGATE LIABILITY ARISING OUT OF OR IN CONNECTION WITH THE SERVICE SHALL NOT EXCEED THE TOTAL AMOUNT YOU PAID TO THE COMPANY FOR THE RELEVANT ALBUM IN THE 12 MONTHS BEFORE THE CLAIM AROSE.
This limit does not apply to amounts the Company owes you under Section 5 (such as a Revenue Share that has been earned and is unpaid), and nothing in these Terms excludes or limits liability that cannot be excluded or limited by law, including liability for fraud. Some jurisdictions do not allow the exclusion of certain warranties or limitation of liability, so some of the above limitations may not apply to you.
You agree to indemnify, defend, and hold harmless the Company and its officers, directors, employees, and agents from claims arising out of or in any way connected with:
A Studio may close its account at any time by contacting support; a Couple may stop using the Service at any time. We may suspend or terminate access if a Studio or Couple breaches these Terms, if required by law, or if we discontinue the Service generally.
Access to the Service ends immediately upon termination. Consistent with our "forever storage" model, wedding or event photos are not deleted solely because a Studio account is closed, unless the Couple or another authorized party requests deletion. What happens to unused Album Credit when an account is closed is set out in Section 5.6, and closing an account because of a Programme Change is covered by Section 5.8. A Revenue Share already earned stays payable after an account is closed, subject to Section 5.4. Provisions that by their nature should survive termination (IP rights, indemnification, limitation of liability, governing law) will survive.
These Terms are governed by and construed in accordance with the laws of India. In the event of any dispute, the parties shall first attempt to resolve the matter amicably. If unresolved within thirty (30) days, it shall be referred to and finally resolved by binding arbitration under the Arbitration and Conciliation Act, 1996, with a sole arbitrator, seated at Ernakulam, India, conducted in English, and kept confidential. Subject to arbitration, the courts at Ernakulam, India shall have exclusive jurisdiction for interim or injunctive relief.
We may update these Terms and the Privacy Policy from time to time — for example to reflect changes in law, in the Service, in prices, or in how we run the business. The "Last Updated" date and "Version" at the top of each page show which version is in force.
When we publish a material update we may ask each Studio to confirm it by ticking a box in the dashboard before continuing. We record the version accepted and the date and time. If we have given the notice above and you keep using the Service after the effective date without having closed your account, you are treated, as far as the law allows, as having accepted the update.
You may close your account before the effective date (Sections 5.8 and 10). The previous version continues to apply to you until then. We keep earlier versions of these Terms and will give you a copy on request.
Payments made to the Company for new album creation or plan upgrades are generally non-refundable once processed, except where required by applicable law or where the Company, in its discretion, agrees to a refund. Couple renewal payments, being collected manually, are handled case-by-case by our team at the time of renewal. A payment made by a Payer through a client payment link is treated as a payment for a new album under this Section; if the Company agrees to refund it, the Album Credit that payment earned is cancelled under Section 5.6. Album Credit itself has no cash value and is not refundable. To request a refund, contact us at support@navigosoftwares.com.
The Company is not liable for failure or delay in performance resulting from causes beyond its reasonable control. If any provision of these Terms is found unenforceable, that provision will be limited to the minimum extent necessary and the rest will remain in effect. You may not assign your rights under these Terms without our consent; we may assign these Terms in connection with a merger, acquisition, or sale of assets. These Terms, together with the Privacy Policy, constitute the entire agreement between you and the Company regarding the Service.
For questions about these Terms, or to raise a grievance, contact: